Great advertising strategies – those that produce measurable and profitable results – are hard to find, and they only last for a limited time. Like a perfect wave, when you find one, you want to ride it as high and as long as you can.
For many businesses – especially small businesses, Search Engine Marketing and [...]
Posts Tagged as ‘Paid Search’
July 7, 2008
Organic Search – Not free, but worth the price!
Lately, it seems that every time I talk to a business owner about marketing, “free” (organic) search pops up (no pun intended). On the one hand, I think it’s great that so many business owners are becoming familiar with search engine marketing and the value it can deliver. On the other hand, it drives me [...]
