A Passion for Pizza (and Social Media Marketing)

Just came across this. Scroll down and watch the video!  This guy clearly has a passion for pizza, customer service and social media marketing.  Watching this clip got me thinking about something I read recently – “at 211 degrees water is hot.  at 212 it’s boiling and the steam produced can power a train.”
Many small [...]

How many times should you advertise?

The Baltimore Business Journal just ran an ad titled, “Pattern your advertising after nature. How many times should you advertise?  The answer may surprise you.”  In the ad, they cite some advice given by London business man Thomas Smith and they say it is still applicable today:
The first time people look at any given ad, [...]

Want to waste some marketing money?

Here’s a perfect way to do it: pay drivers to wrap their cars with your “non-damaging vinyl adhesive graphics” (advertising).
Apparently, someone has convinced companies to pay drivers between $200-400 per month OR pay for their gas in exchange for having the drivers wrap their cars in company advertising. We assume that the idea is that the drivers then [...]