Pay Per Click Advertising – Sustainable for Small Business?

Great advertising strategies – those that produce measurable and profitable results – are hard to find, and they only last for a limited time. Like a perfect wave, when you find one, you want to ride it as high and as long as you can.
For many businesses – especially small businesses, Search Engine Marketing and [...]

Metrics, Marketing & Media

Although our blog is new, we’ve been around for a while. Blue Corona Interactive provides marketing services to business owners and advertising agencies. Our goal is simple: use emerging technology to help our clients improve the performance of their advertising and marketing strategies.
The Details:
Central to everything we do is marketing measurement or what [...]