About

Dear Reader,

My name is Ben Landers and I am the co-founder and president of Blue Corona.  This blog isn’t about us.  It’s about YOU!  Our company mission is to use emerging technology to help business owners measurably improve the performance of their advertising, marketing and their website(s).

Although we occasionally go off track, the purpose of this blog is to offer you real stories, real data, real insights and real examples of how you can use technology to improve your marketing performance. The best part?  Everything on the blog is FREE!   Like your best employees, we operate the blog under the belief that our long term return will be greater if we give as much as we can on the front end without the expectation of getting anything from you in return.

You don’t need to sign-up, subscribe or give us any information about you – just read on a regular basis.

We know that some small business owners will take our free tips and never hire us for a single project.  That’s fine.  We also know that some of our competitors use our blog as a source of free information – profiting on lessons we paid (sometimes enormously) to learn.  This is okay too.

At the end of the day, execution is everything – knowing what to do is less than half the battle (sorry G.I. Joe!).  Also, marketing technology, online marketing and new media are our passion and we’ll always be many steps ahead of what you find on the blog.

Thank you for checking us out and please send us your feedback.  I personally read and respond to every comment and message.

Best regards,

Ben Landers
President, Blue Corona Inc.
ben@bluecorona.com

About Blue Corona

Blue Corona is a full service Internet marketing, measurement and consulting company located in Gaithersburg, MD just outside Washington, DC.  We are a leading provider of Internet marketing and ad tracking solutions for local small businesses.  Using advanced technologies and a proprietary software platform, we help business owners measurably increase the performance of their advertising and marketing.

We specialize in marketing measurement, search engine marketing (PPC & SEO) and web design.

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